The idea to establish SpeakFeel was ignited in 2008, when Founder Kelly Brooks held an iPhone for the first time.
To her, this moment solidified the belief that the world of business would be ever-changed with the introduction of new mobile hardware and software. In 2009, the company was officially created to deliver exceptional web and mobile application development services to clients within and beyond the Toronto-Waterloo Innovation Corridor.
Located in Guelph, Ontario, just 35 minutes from Waterloo, Canada's burgeoning tech hub, SpeakFeel maintains itself today as a force to be reckoned with. The team is constantly adapting its software development services and overall expertise to fit the technology industry's dynamic landscape; currently, our developers are delving into the exciting world of blockchain and other progressive technologies.
Meet the Team behind the genius
President and Founder
“The only way to successfully navigate change driven by technology is to work with a team that is passionate about building innovative tech."
Kelly Brooks spent the early 2000s heading hundreds of online projects, leading her to eventual entrepreneurship. After picking up an early-generation iPhone in 2008, she understood that mobile platforms would forever change the world of business. This moment ended up being the fuel that Kelly needed to start SpeakFeel Corporation in 2009, which was established to service and innovate the mobile space. Since then, the company has been hard at work developing products and applications for several industries and verticals. As one of Canada’s few female tech CEOs, Kelly runs her business in a unique way that encourages free thinking and constant learning, and she thoroughly believes that innovation can’t exist without the technical specs to back it up.
Projects and Accounts Manager
“A passionate team always delivers the best results.”
Danijela Covic graduated with Honors in Business Sales and Marketing in 2008, which launched her into a rewarding six-year stint in finance. After successfully managing a large block of clientele, she aimed her skills at the tech industry, transitioning into a team and project management role for a cutting-edge IT marketing and business development firm. Fast forward to the present day and her unique portfolio, extensive experience with product launches, and comprehensive knowledge of business development allow SpeakFeel to keep projects organized throughout every stage of product development. In other words, Danijela is the super strength glue that connects technical specs to optimal plans that keep clients and team members satisfied.
Director of Technical Projects
“I have an obsession with learning new things and encouraging others to reach their maximum potential.”
Jeffrey Sambells, aka Mr. Build-It and Fix-It, has faithfully led SpeakFeel’s development team since 2011. An author of multiple books on coding, he constantly contributes to the company’s knowledge culture with his thorough understanding of Android and iOS platforms and how they interact with data and web systems. Jeffrey also maintains the learning atmosphere at SpeakFeel by encouraging team members to take an informed and calculated approach to client solutions. He enjoys sharing his extensive knowledge of process development and interface design, and he regularly improves products with ingenious features and simplified UI.
Senior Developer and Team Lead
"My favourite part of the job is mastering the latest development trends and technologies."
Daniel Carmo has been a vital member of the SpeakFeel team for over five years. He started out as a co-op student from the University of Guelph and transitioned into the role of Mobile Developer after he graduated with an Honors in Physics and Technology in 2011. Today, Daniel is a key component of SpeakFeel’s development process due to his natural leadership skills and platform agnostic development abilities. His deep understanding of the intimate connection between cloud, data, and device add value to enterprise and public-facing projects, and his technical talents are always matched by his ability to expertly communicate concepts to clients.
Quality Assurance Analyst
"Our team meshes so well together that ‘work’ doesn’t often feel like work."
After graduating with an Honours in Geology in 2005, Keith Wallace spent 10 years in the mining and exploration industry, which had him traversing remote areas of Canada. In 2017, he left the gold mines behind and moved into the world of crypto when he began his new adventure as Quality Assurance Analyst at SpeakFeel. His obsession with new phones, tablets, and computers has expertly suited his role at the company and although he enjoys the QA process for the select reason that it involves trying to break things, he takes his job extremely seriously. All released projects are of the highest quality.
Senior Software Developer
“My software never has bugs. It just develops random features.”
Brandon Hogan brings a sense of humour to the SpeakFeel office, but he backs it up with all of the technical requirements; he has an Advanced Diploma from Conestoga College and a degree in Computer Science and Informatics from Griffith University. He likes to refer to himself as a “professional googler” but he’s really a talented software developer, with experience in web, Android, and iOS development. Brandon is also SpeakFeel’s resident blockchain enthusiast, so he constantly works to expand his knowledge base and broaden his insight into the latest development trends.
Front-End Web Developer
“Excellent web development involves taking the time needed to plan out required changes and updates.”
James Clarkson graduated from McMaster University in 2013 with a degree in Software Engineering and Embedded Systems. After gaining three years of full-stack development experience at reputable software companies, he joined forces with the SpeakFeel team and began exerting his extensive knowledge of web applications as Front-End Web Developer. James skillfully creates and styles websites, web apps, and databases based on client creatives and requirements. He also constantly wows the office with his expertise in embedded design and thorough understanding of UWP applications.
Digital Content Creator
“Knowing how to articulate your brand will help you surpass the competition.”
Kira Hoffman began working in the digital marketing sphere while completing a Bachelor of Arts degree from Western University. She spent three years building a portfolio of online content and creative writing, and upon graduating from school, began working as a copywriter and editor for a mobile application startup. She instantly felt connected to the fast-paced landscape of the tech industry, which eventually led her to travel to Dublin’s Web Summit in 2015. Over the years, Kira has taken on a wide range of freelance projects--from ad campaigns to video scripts--but she was excited to start her new tech-fueled journey at SpeakFeel in 2018.
Meet a few of the clients
Our web experts are masters at creating quality applications from the ground up or using open source software, and our mobile developers are trained to build innovative iOS and Android applications in both native and hybrid languages. Although team members are classically trained, they also believe in driving innovation; within the office, new ideas are encouraged and problems are embraced in order to find exceptional solutions, rather than temporary fixes.